Rebecca Dittmar

Own and scale internal enterprise platforms powering Nike’s global marketing operations, communications planning, and campaign workflows—spanning front-end product architecture, API integrations, and CI pipeline design.

• Core engineer on a global communications platform handling 1B+ monthly messages to 20M+ customers in a single send.
• Parallelized Cypress end-to-end tests across concurrent Jenkins runners, cutting pipeline runtime to one-third and unblocking daily production deployments.
• Author technical spikes and runbooks for ambiguous work (AEP audience integrations, migration playbooks), aligning engineering, product, and QA on architectural paths.
• Lead on-call, production tracking, and platform modernizations including authentication migrations and security remediation via Wiz / Scan@Source.
• Recognized for cross-team troubleshooting, onboarding engineers, and delivering demos that upskill adjacent teams.

Led engineering and architecture of a centralized, SSO-secure microsite platform that streamlined digital creation for internal Nike teams, marketing units, and creative agencies.

• Built an enterprise-grade WordPress core with a curated plugin suite so non-technical editors could ship responsive, on-brand experiences autonomously.
• Pitched the platform to marketing leadership and external agencies, aligning technical capability with campaign strategy.
• Delivered live demos to leadership and the broader tech org to drive buy-in and adoption.
• Wrote onboarding playbooks and workshops for developers, content creators, and agency partners.

End-to-end creative direction, technical production, and logistics for public music events, immersive nightlife, and independent festivals.

• Direct music events and festival theme camps—site layout, temporary power, vendors, hospitality, and safety for crowds of 150+.
• Design and operate multi-stage sound and lighting; manage FOH mixing and live troubleshooting.
• Architect OBS + Twitch broadcast pipelines for real-time audio/video to virtual audiences.
• Own full-funnel promotion; performed at 100+ live events with main-stage billings at 10+ regional festivals including Shift and Fire.

Engineered the launch and frontend evolution of a digital platform and community ecosystem showcasing international artists and creative media.

• Built the platform UI from the ground up with Backbone.js MVC against a Django/Python backend.
• Refactored a rapidly changing codebase to cut third-party plugin weight and improve page speed and interaction smoothness.
• Partnered with design in early discovery to ship interactive, responsive layouts.
• Contributed to the product roadmap for Distinct—a network layer connecting and showcasing creator portfolios.